How to Place Stadium Advertisements Around Belluna Dome [2026 Edition]: Costs, Media, and Application Procedures
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Significance of Placing Support Advertisements Around Belluna Dome
Belluna Dome is a large dome facility located in Tokorozawa City, Saitama Prefecture, with a capacity of approximately 33,000 people (and around 40,000 for concerts). While it is known as the home stadium of the Seibu Lions, it also serves as a venue for numerous large-scale concerts by K-POP, J-POP, and anime artists throughout the year.
Dome-scale concerts attract a large audience, with fans traveling from all over the country. Support advertisements around the venue are gaining attention as a way for many fans to collectively express gratitude to artists or celebrate their birthdays. The route from Nishi-Tokorozawa Station to the venue, which is about a 10-minute walk, sees a concentrated flow of people, making it an effective area for ad placement.
Main Live Events Held at Belluna Dome
Belluna Dome hosts various large-scale performances across different genres annually. Examples of major performances in 2026 include:
- SHINee "2026 SHINee WORLD VIII : [THE INVERT]" (June 2026)
- Love Live! Hasunosora Jogakuin School Idol Club "6th Live Dream ～Bloom Garden Party～" (July 2026)
- &TEAM "2026 &TEAM CONCERT TOUR 'BLAZE THE WAY' ENCORE in BELLUNA DOME"
- EXILE (November 2026)
As the venue hosts a wide range of performances, from K-POP group dome concerts and anime/voice actor live shows to domestic artist tours, there is a year-round demand for support advertisements.
Types and Costs of Support Advertisements
Support advertisements come in various forms. Choose one that suits your purpose and budget.
| Medium Type | Features | Reference Cost |
|---|---|---|
| Digital Signage | Displays videos/still images on monitors in station premises and commercial facilities. Short lead time, easy for individuals to apply, a primary medium. | From approx. 30,000 yen |
| Outdoor Vision | Displayed on large street monitors. Highly visible and impactful. | From tens of thousands of yen (varies by scale) |
| Ad Truck | Mobile advertisement driving around the venue. Directly reaches fans along their route on the day of the live event. | From tens of thousands of yen (depends on driving area/time) |
| Station Poster | Posting spaces around Nishi-Tokorozawa and Tokorozawa Stations. Suitable for long-term display. | From approx. 100,000 yen (reference for 7 days) |
| Festival Flags | Tall flag advertisements placed around live venues. Can create an experience directly connected to fan engagement. | Varies by medium |
Posting Spots Around Belluna Dome
The closest station to Belluna Dome is Nishi-Tokorozawa Station on the Seibu Sayama Line, and many fans transfer at Tokorozawa Station using the Seibu Shinjuku Line or Ikebukuro Line. Therefore, the following areas are effective as posting spots:
Around Nishi-Tokorozawa Station
As the nearest station, it is a concentrated boarding and alighting point for venue attendees. Digital signage within the station and in front of it is highly effective in appealing to fans heading to the venue on the day of the live event.
Around Tokorozawa Station
This is a transfer hub for various Seibu lines, where visitors from Ikebukuro and Shinjuku directions converge. On concert days, station traffic increases, making digital signage within the station and outdoor visions effective for placement. Tokorozawa Station also has multiple Seibu Group station advertising media.
Venue Surroundings / Ad Truck Route
The walking route from Nishi-Tokorozawa Station to the venue (about 10 minutes) sees a concentrated flow of fans. By utilizing ad trucks to drive around the venue, direct engagement with attendees is possible.
How to Place a Support Advertisement
Placing a support advertisement is not difficult, even for first-timers, if you follow the steps. It can be done in the following 5 steps:
Step 1: Determine your purpose and budget
Clarify your purpose, such as "celebrating a birthday" or "commemorating a live event." For individual submissions, you can start from around 30,000 yen, and if you collect funds as a group through crowdfunding, you can consider larger-scale placements.
Step 2: Choose your placement area and medium
If you want to maximize effectiveness on the day of the live event, digital signage and ad trucks around Nishi-Tokorozawa and Tokorozawa Stations are effective. Also consider the display period (only on the day, several days, etc.).
Step 3: Prepare creative assets
Prepare the image and video materials to be used. If you use official artist photos, you must follow the agency's guidelines. If the guidelines are unclear, use the support offered by the application service.
Step 4: Apply
Select the medium from the service, enter the display date/time and creative data, and submit your application. Some media can be displayed in as little as one week.
Step 5: Confirm and share the placement
On the day of placement, confirm it on-site, take photos or videos, and share them on social media to build excitement among fans.
What is Oshi-Ad?
Oshi-Ad is a platform that allows individuals to place support advertisements for their favorite idols/artists.
Individuals can place ads from approximately 30,000 yen
Even individuals, not just agencies or companies, can apply for advertisements starting from about 30,000 yen. This makes it an accessible price range for those who want to try placing a support ad but are concerned about the cost.
Can be displayed in as little as one week
One of Oshi-Ad's strengths is its short lead time. It can accommodate situations where a live event is decided at the last minute or when you want to place an ad urgently for a birthday.
Crowdfunding feature allows collaboration with others
With the crowdfunding feature, which allows participation from 500 yen per share, fans can pool funds to challenge larger-scale support advertisements. The commission fee is 10%, set at one of the lowest rates in the industry.
Agency guideline confirmation support available
Some artists' agencies may have guidelines regarding support advertisements. Oshi-Ad provides support for confirming these guidelines, so even first-timers can apply with confidence.
Service details can be found at https://app.oshi-ad.com.
Summary
Belluna Dome is a dome venue that hosts various large-scale performances throughout the year, including K-POP, J-POP, and anime-related events. The area from the nearest Nishi-Tokorozawa Station to Tokorozawa Station sees a concentrated flow of fans, creating an environment where support advertisements can be highly effective.
Digital signage allows individuals to place ads from approximately 30,000 yen in as little as one week. The crowdfunding feature also enables fans to share costs. Consider placing a support advertisement for your favorite artist to coincide with a Belluna Dome live event.
Check out https://app.oshi-ad.com