How to Place Fan Advertisements Around INTEX Osaka [2026 Edition]: Costs, Media, and Application Procedures
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Significance of Placing Fan Advertisements Around Intex Osaka
Intex Osaka, located in Nanko, Suminoe-ku, Osaka City, is one of Western Japan's largest multi-purpose exhibition centers. With a total exhibition area of approximately 70,000 square meters, it hosts around 250 events annually, attracting over 3 million visitors. For live concerts, Hall 5 can accommodate up to 10,000 people standing, and popular domestic and international artists such as TVXQ and Project Sekai have repeatedly performed there.
Days when so many fans gather in one place are prime opportunities to place fan advertisements. When fans see an advertisement on their way to a concert, it fosters a sense of solidarity among them and further elevates the excitement at the venue. Fan advertisements allow you to express your desire to "let more people know about my favorite artist" or "celebrate a birthday in a special way."
Main Live Events Held at Intex Osaka
Intex Osaka hosts a diverse range of live events throughout the year, regardless of genre.
K-POP / Hallyu
With TVXQ having held 6 performances, Intex Osaka has become a regular venue for K-POP artists' Osaka concerts. Due to its Nanko location, Hallyu fans from across the Kansai region tend to gather here.
Anime / 2.5D Musicals
Project Sekai COLORFUL LIVE holds the most performances with 18, and many live events for anime, games, and VTuber content, such as Hypnosis Mic and Nijisanji, are also held.
J-POP / Rock / Festival
With the ability to accommodate 20,000-30,000 people in a festival format by connecting multiple halls, it is also used as a venue for large-scale festivals. Throughout the year, artists' national tour performances in Osaka gather here.
Intex Osaka Basic Information
| Item | Details |
|---|---|
| Location | 1-5-102 Nanko-Kita, Suminoe-ku, Osaka City |
| Nearest Station (Shortest) | Nakamofuto Station (Osaka Metro Nanko Port Town Line) - 5 min walk |
| Other Nearest Stations | Trade Center-mae Station - 8 min walk / Cosmo Square Station - 9 min walk |
| Capacity (Hall 5) | Up to approx. 10,000 people standing |
| Annual Visitors | Over 3 million people |
Types and Costs of Fan Advertisements
There are various types of fan advertisements. We have organized the most effective media around Intex Osaka from the perspectives of appeal around the venue, lead time, and cost.
| Media Type | Overview | Reference Cost (Estimate) | Lead Time |
|---|---|---|---|
| Digital Signage | Electronic billboards in stations and commercial facilities. Easily seen by fans heading to the live event on the day. | From approx. 30,000 yen | From 1 week (shortest) |
| Outdoor Vision | Large outdoor monitors in the Namba/Shinsaibashi area. Can be displayed in areas that visiting fans will definitely pass through. | From tens of thousands of yen | 2-4 weeks |
| Ad Truck | Trucks equipped with LED visions driving around the venue. Can be arranged to pass by before and after Intex Osaka. | From tens of thousands of yen | 1-2 weeks |
| Wrapping Advertisement | Advertisements on the bodies of trains and buses. Seen by fans while commuting. | From hundreds of thousands of yen | 1-2 months |
| Station Poster | In-station advertisements at the nearest station or major terminal stations. | From approx. 100,000 yen (7 days) | 1-2 months |
| Festival Banner | Banners set up near the venue. Ideal for on-site production on the day of the live event. | From tens of thousands of yen | 1-2 weeks |
Costs vary depending on the plan and display period. Digital signage, which individuals can also apply for, is the most balanced option in terms of both cost and speed.
Display Spots Around Intex Osaka
The key is to choose the display area by considering the routes fans take to Intex Osaka.
Nanko / Suminoe Area (Directly near the venue)
The areas around Nakafuto Station, Trade Center-mae Station, and Cosmo Square Station are the entrance points to Intex Osaka. Since fans heading to the venue will definitely pass through these areas, the recognition effect is high, and they are ideal places to build excitement for the day. Also, the Intex Osaka West Gate information board managed by the Osaka Port and Harbor Bureau is one of the display spots that attracts visitors' attention.
Namba / Shinsaibashi Area (Transit Hub)
Namba, a major transfer station on the Osaka Metro, is a transit point for fans gathering from various parts of Kansai. This area features large digital signages such as the Namba Concourse Vision, Grand Namba Vision (ACN Vision), and EDION VISION Namba, allowing you to reach visiting fans before they head to Intex Osaka.
Umeda / Shin-Osaka Area (Gateway for Visitors from Afar)
This is the first area where visiting fans arriving by Shinkansen or airplane from Tokyo, Nagoya, Fukuoka, etc., disembark. You can welcome Intex Osaka concert-goers with fan advertisements from their first day of travel.
How to Place a Fan Advertisement (5 Steps)
Many people who are new to placing fan advertisements may wonder where to start. We have organized the basic process into 5 steps.
Step 1: Determine Objective and Budget
Choosing the media will be smoother if you clearly define whose birthday/anniversary/live event you are celebrating. For individual placements, budgets often range around 30,000 yen; for crowdfunding with multiple people, 50,000 to 100,000 yen or more is common.
Step 2: Select Media and Area
Check the display period, location, and visual size. If you're targeting the area around Intex Osaka, signage in the Nanko area is an option; if you want to reach many fans, large visions in the Namba/Umeda area are candidates. Media with shorter lead times can be applied for closer to the event, allowing for last-minute event announcements.
Step 3: Create Visuals
The visuals used must be created in accordance with the service guidelines. Always check the official guidelines of the artist's agency. If specific image sizes and formats are required, adhere to them.
Step 4: Apply and Pay
Select the media on the platform, upload the display period and creative, and apply. For individual applications, services that allow credit card payments are convenient.
Step 5: Confirmation of Display and Report
You will receive proof of display (e.g., photos) during or after the display period. Sharing it on social media allows the entire fan community to share the joy.
What is Oshi-ad?
Oshi-ad is a fan advertising platform that allows individuals to place advertisements on digital signage and other media starting from approximately 30,000 yen. Operated by Curio Inc., it is the only service in Japan designed specifically for "oshi-katsu" (fan activities).
Features of Oshi-ad
| Feature | Details |
|---|---|
| Affordable for individuals | From approximately 30,000 yen. Applications are accepted from individuals, not just corporations. |
| Shortest lead time | Can be displayed in as little as 1 week. Accommodates last-minute anniversaries and live events. |
| Crowdfunding function | CF function allowing participation from 500 yen per share, enabling fans to pool funds. Commission fee is 10% (industry's lowest). |
| Agency guideline confirmation support | Supports confirmation of advertising usage guidelines set by the artist's agency. Allows for confident placement. |
| Mainly signage | Digital signage is the main media. Also handles festival banners, ad trucks, etc. |
Even for fans who feel "it's too expensive to do alone," the crowdfunding function makes it a realistic option for fans to collectively raise advertising fees and place fan advertisements around Intex Osaka.
Details of the service can be found here.
Summary
Intex Osaka, as one of Western Japan's largest exhibition venues, hosts a wide range of live events throughout the year, from K-POP to 2.5D musicals and J-POP. Given its scale of over 3 million visitors annually, the appeal of fan advertisements is very significant.
In addition to the Nanko area directly near the venue, the Namba and Umeda areas, where visiting fans gather, are also strong options for display. A practical approach is to start with digital signage, which has a short lead time and low cost, and combine it with ad trucks or outdoor visions depending on the budget.
Using Oshi-ad, which allows individuals to place advertisements starting from approximately 30,000 yen, you can express your feelings for your favorite artist on a special live day. It's also possible to set up crowdfunding among fans. Please check out the service.