How to place an ad in Kawaguchi to support your idol [2026 Edition]: Costs, media, and application procedures
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For those considering placing a fan ad in Kawaguchi
When you want to celebrate a concert at Kawaguchi Sogo Bunka Center Lilia, an event around Kawaguchi Station, or your favorite idol's birthday festival with a fan ad, many people wonder "who to ask" or "how much it will cost."
This article provides a comprehensive guide to placing fan ads in the Kawaguchi area, including the types of media available, approximate costs, and application procedures.
Reasons why fan ads are gaining attention in the Kawaguchi area
Kawaguchi City is a major city in the southern part of Saitama Prefecture, and its convenient direct access to Tokyo and Ueno via the JR Keihin-Tohoku Line has made it an established venue for live concerts in the greater Tokyo area. Kawaguchi Sogo Bunka Center Lilia is a major venue with multiple halls, including the "Fukagawa Mirai Hall (main hall)" and the "Sanshin Sustain Hall (music hall)."
Main fan ad media available in Kawaguchi
Kawaguchi Casty Vision (Outdoor Large Vision)
This is a large outdoor vision installed on the wall of the CASTY building in front of Kawaguchi Station. Measuring H3,520mm x W6,400mm, it is prominently located and seen by many people using Kawaguchi Station. It supports both video and still images, making it suitable for displaying support messages for artists' birthdays or anniversaries.
Digital signage in JR Kawaguchi Station
JR Kawaguchi Station has multiple digital signage media installed in the concourse outside the ticket gates. With a large number of commuters using the station, it is an effective medium for reaching people commuting to work or school.
Ad truck
Ad trucks, equipped with large LED monitors on their cargo beds, are mobile media that can display video advertisements while driving around Kawaguchi Station and near Lilia. By circulating around the venue on the day of the live performance, they can effectively appeal to fans gathered there.
How to place a fan ad
Step 1: Determine your purpose and budget
First, clarify "who and what you want to celebrate" and "how much you can spend." Some digital signage media can be placed for as little as around 30,000 yen. By using a crowdfunding format where multiple fans share the cost, the burden per person can be reduced.
Step 2: Choose your media
- Want to show it to a large audience in front of the station? → Outdoor vision (Kawaguchi Casty Vision, etc.)
- Want to reach station users? → In-station digital signage
- Want it to move around the venue on the day of the live performance? → Ad truck
- Want to place it easily and for a short period? → Digital signage (some media can be placed for as little as one week)
Step 3: Check agency guidelines
Before placing an artist's fan ad, always check the guidelines set by their management agency. Rules regarding portrait rights and acceptable content differ for each agency.
Step 4: Apply for the service
Once you have chosen your media, apply to the handling service. Prepare your design data and proceed with the application by specifying the display period and location.
Estimated costs
- Digital signage (small to medium): approx. 30,000 yen~
- Outdoor large vision: several hundred thousand yen~ (varies depending on display period and slots)
- Ad truck: several tens of thousands of yen~ (varies depending on route and hours of operation)
- Individuals can apply: A single fan can apply directly without going through an agency.
- Display in as little as 1 week: Short lead time, can accommodate applications right before an event.
- Crowdfunding function: Participants can join from 500 yen per share, allowing multiple fans to share the cost.
- Crowdfunding fee 10%: Industry's lowest fee, allowing more money to be allocated to the advertisement.
- Agency guideline confirmation support: Even first-timers can receive support on key points to check.
What is Oshi-Ad?
Oshi-Ad is a service that allows individuals to place digital signage and other advertisements for their favorite idols starting from approximately 30,000 yen.
Summary: Take the first step towards a fan ad in Kawaguchi
Kawaguchi is an area where concerts and events are expected to increase. Delivering a fan ad to coincide with your favorite idol's birthday, a special anniversary, or their first live performance is one way to express your feelings as a fan. With an understanding of the costs, media, and procedures, challenge yourself to place a fan ad in Kawaguchi.