NU'EST Support Ad Guide 2027 | Costs, Types, and Application Process for L.O.Λ.E

NU'EST and L.O.Λ.E - A bond that has lasted over 10 years

NU'EST (뉴이스트) was a five-member K-POP boy group that debuted on March 15, 2012, under Pledis Entertainment (now HYBE). From their debut with "FACE," they consistently garnered support as a talented group, and after appearing on "Produce 101 Season 2" in 2017, they gained an even wider fanbase. Their official fan club name is L.O.Λ.E (러브). The "Λ (Lambda)" in the logo means "Love of Angel."

In March 2022, they released "Needle & Bubble," a compilation album commemorating their 10th anniversary, marking the end of their group activities. However, the members' friendship remains strong, and in March 2025, Aron posted a group photo of all five members on Instagram. For L.O.Λ.E, that image was proof of their unchanging bond.

Even though group activities are on hiatus, the desire to send support for each member's birthday, military discharge, and solo activities should remain the same. This guide is for L.O.Λ.E.

Member Table

Cheering Ads for NU'EST Members - Types and Features

"Cheering ads" come in various forms and locations. We introduce five types you can choose from to match the occasion of a member's birthday, military discharge, or solo live performance.

Cost Estimate - Reference Prices by Medium

Oshi-Ad's cheering ads are characterized by their affordable pricing, making them accessible even to individuals. Digital signage starts from around 30,000 yen, and by utilizing crowdfunding with fellow L.O.Λ.E, even larger-scale advertisements can be realized.

*Prices and lead times vary depending on the medium, region, and season. Please check the website for details.

How to Apply with Oshi-Ad - 5 Steps

Oshi-Ad is designed to be simple, allowing you to apply even without specialized advertising knowledge. Even L.O.Λ.E who are placing cheering ads for the first time can complete the process in these 5 steps.

1. 1
   Account Creation

   Access https://app.oshi-ad.com and register for free with your email address. It takes about 1 minute.
2. 2
   Choose Medium and Display Area

   Select the medium that matches the scale of your celebration and the event, such as digital signage, outdoor vision, or ad truck.
3. 3
   Enter Design and Text

   Upload your favorite member photos and celebratory messages. If it's difficult to prepare materials, you can also use templates.
4. 4
   Confirm Display Schedule and Budget, Then Apply

   Set the desired date, such as a birthday, discharge date, or live concert day, confirm the amount, and proceed to payment. Credit cards are accepted.
5. 5
   Display and Share on SNS

   On the day of the display, share photos on SNS and share your joy with fellow L.O.Λ.E. Your love for your bias will spread throughout the city.

Gathering Funds with Fellow L.O.Λ.E - How to Use the Crowdfunding Feature

"I don't have enough budget alone," or "I want to display on a larger medium." In such cases, utilize the crowdfunding (crowdfund) feature.

For example, if you want to place a cheering ad on a Shibuya outdoor vision for Baekho's birthday (July 21st), by forming a crowdfund with 5 or more L.O.Λ.E, the burden per person can be reduced to a few thousand yen. Big dreams are easier to achieve with friends.

What is Oshi-Ad - A Service L.O.Λ.E Can Use with Confidence

Oshi-Ad is a platform operated by Curio Inc. where individuals can place cheering ads for their bias. Fans can apply individually, without going through entertainment agencies or major advertising agencies.

• Digital signage from approx. 30,000 yen, an accessible price range for individuals
• Short lead time, can be displayed in a minimum of 1 week (even for last-minute anniversaries)
• Crowdfunding feature allows participation from 500 yen per share. Easy to gather funds with friends
• Crowdfunding fee of 10% (lowest in the industry)
• Support for checking entertainment agency guidelines available. Also supports cheering ads for K-POP artists
• Personal information is securely managed. Payment completed with a credit card
• Proof photos and reports are received after display (depending on the medium)

While Cheering Ad (JR East Planning Group) primarily focuses on station advertisements, Oshi-Ad specializes in digital signage with short lead times and individual applications. The flexibility to respond to sudden anniversaries is why L.O.Λ.E chooses it.

Frequently Asked Questions (FAQ)

Summary - Deliver L.O.Λ.E's Feelings to the City

The five members of NU'EST are still connected, each pursuing their own path. The day Baekho returns from military service, JR and Minhyun's new stages, Ren's solo activities, Aron's performances - cheering ads are a way to convey the feeling of "we're watching you" at each milestone.

With Oshi-Ad, you can display your feelings on digital signage starting from approximately 30,000 yen, in as little as 1 week. If L.O.Λ.E collaborates through crowdfunding, you can celebrate the members in an even bigger way.

The more than 10-year history of NU'EST and L.O.Λ.E will continue. We invite you to be a part of that story with Oshi-Ad.