How to Put Up Red Velvet Support Ads [2026] Member Birthday Guide
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What are Red Velvet's fan support advertisements? (Member birthday quick reference guide)
Red Velvet is a five-member girl group consisting of Irene, Seulgi, Wendy, Joy, and Yeri, managed by SM Entertainment. Since their debut in 2014, they have enjoyed strong popularity in Japan, centered around their fandom, ReVeluv.
In April 2025, Wendy and Yeri's exclusive contracts with SM ended, but SM announced that the group's activities would continue with SM. Group activities with all five members are ongoing, and a full group comeback is scheduled for August 2026.
| Member Name | Real Name | Birthday |
|---|---|---|
| Irene | Bae Joo-hyun | March 29 (1991) |
| Seulgi | Kang Seul-gi | February 10 (1994) |
| Wendy | Son Seung-wan | February 21 (1994) |
| Joy | Park Soo-young | September 3 (1996) |
| Yeri | Kim Ye-rim | March 5 (1999) |
Setting the display period approximately 2 to 4 weeks before their birthday tends to generate more buzz on social media leading up to the actual day.
Checking SM ENTERTAINMENT's Guidelines
Before placing a fan support advertisement for Red Velvet, be sure to check the official guidelines published by SM Entertainment. Key checkpoints include:
- Whether official profile photos and concept photos can be used
- Restrictions on the use of personally taken photos and screenshots
- Restrictions on advertising text (e.g., excessive personal information)
- Prohibited media and locations
The guidelines can be found on SM Entertainment's official website and SMTOWN OFFICIAL JAPAN. If you have any questions, the Oshi-Ad support team can help you confirm them.
Popular Media and Costs for ReVeluv
Digital Signage
Digital signage installed in train stations and commercial facilities is a primary medium for fan support advertisements. It has a short lead time and is easy for individuals to apply for. With Oshi-Ad, you can place an ad starting from approximately 30,000 yen, with display possible in as little as one week.
Outdoor Billboards and Street Visions
Large outdoor billboards in high-traffic areas such as Shibuya Scramble Crossing and Shinjuku East Exit offer high visibility and are easy to photograph for social media, thus expecting a widespread effect. Group crowdfunding can help reduce the individual financial burden.
Ad Trucks
Ad trucks that travel around concert and event venues are a medium that can directly reach attending fans. Planning the display schedule to coincide with concert or fan meeting dates can be very effective.
Popular Display Areas in Tokyo and Osaka
Tokyo Area
- Shibuya: Digital signage and outdoor billboards around the Scramble Crossing boast overwhelming visibility.
- Shinjuku: The cluster of billboards at the East and West Exits allows for combining multiple media options and choosing based on budget.
- Harajuku/Takeshita Street Area: As an area where young K-Pop fans gather, it's gaining attention as a direct placement location for the target audience.
- Near Live Venues: Around Budokan, Tokyo Garden Theater, and Ariake Arena, high attendance can be expected during concerts.
Osaka Area
- Umeda/Osaka Station Area: This area boasts the largest number of passengers in Kansai, with a wide variety of signage options.
- Namba/Shinsaibashi: Reach a wide range of people, including tourists, can be expected. Areas around Orix Theater and Osaka-jo Hall are also notable.
How to Place a Fan Support Advertisement
1. Determine Your Goal and Budget
First, clarify "who, for what, and when you want to display the ad." If you're doing it alone, the budget starts from about 30,000 yen. If multiple people are setting up crowdfunding, set a target amount.
2. Choose Your Media
Select the media based on your goal, budget, and desired display location. Digital signage is suitable for creating buzz in a short period, outdoor billboards for large-scale visibility, and ad trucks for integration with events.
3. Prepare Your Creative
Prepare images and videos that comply with SM Entertainment's guidelines. Confirm the usability of official photos in advance, and utilize service support if you have any questions.
4. Apply
Once you have your display media, period, and creative ready, submit your application. With Oshi-Ad, individuals can apply through an entirely online process.
5. Display and Share on Social Media
Once the ad is displayed, take photos and videos at the location and share them on social media. Use hashtags to generate excitement throughout the fandom.
What is Oshi-Ad?
Oshi-Ad is a fan support advertisement platform where individuals can place ads on digital signage and other media for their favorite idols, starting from approximately 30,000 yen.
- Individual applications possible: No agency needed, complete online process
- Display in as little as 1 week: Lead time allows for placing ads even just before birthdays
- From approximately 30,000 yen: Affordable for individuals
- Crowdfunding feature: Fans can contribute from 500 yen per share to fund large-scale advertisements together
- 10% fee: Crowdfunding fees are among the lowest in the industry
- Guideline confirmation support: We assist in confirming agency guidelines
ReVeluv considering a fan support advertisement for Red Velvet members should first check out Oshi-Ad's project list. https://app.oshi-ad.com