Sendai Cheering Ads [2026 Latest]: Locations, Fees, and Application Methods
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"I want to put up a support ad for my favorite idol in Sendai." "I want to know where in Sendai I can place a support ad." We'll answer these questions for you. As the gateway to Tohoku, Sendai is a major transportation hub where JR lines, Shinkansen, and subways converge. Fans gather from all over Tohoku, making Sendai one of the best cities to maximize the impact of your support ad.
Types of Support Ads Available in the Sendai Area
- Digital Signage: Display videos and images on digital displays within Sendai Station and subway stations. Applications accepted from as little as one week.
- Outdoor Visions: Large LED visions on building exteriors near stations and shopping malls. Can reach a large, undifferentiated audience in high-traffic areas.
- Ad Trucks: Mobile advertisements that travel around live and event venues. Allows for concentrated exposure on the day of a concert.
- Posters and Banners: Displayed in commercial facilities and stores. Suitable for promoting to fans in specific areas.
Major Display Locations in Sendai
Around Sendai Station
As the largest terminal station in Tohoku, Sendai Station has a very high daily ridership, attracting Shinkansen users from all over Tohoku. The "Date Vision" (165 inches, 55 inches x 9 multi-monitors) and "Mori no Vision" (large LED vision equivalent to 218 inches) in the station concourse have a proven track record for support ads. Espal Vision is also installed, offering a choice of multiple media.
Ichibancho Arcade
Sendai's largest commercial area, featuring an all-weather arcade street where Sunmall Ichibancho, Brand-d'om Ichibancho, and Ichibancho Yonchome Shopping Street are connected. This is a shopping area that attracts many young fans.
Around Kotodai Park and Jozenji-dori Avenue
Jozenji-dori, known for its zelkova trees, is the venue for large events such as the Sendai Tanabata Festival and the Jazz Festival. It attracts visitors from all over Tohoku, which increases the reach of fan engagement.
Around Sendai GIGS and Sendai PIT
These are Sendai's prominent large live music venues. Sendai GIGS can accommodate up to 1,560 people (standing), making it one of the largest in Tohoku, and Sendai PIT can hold 1,200 people. On the day of a live performance, a support ad combined with an ad truck is particularly effective.
Around Rakuten Kobo Park Miyagi (Miyagi Baseball Stadium)
The home stadium of the Tohoku Rakuten Golden Eagles. On game days, many fans gather in the Miyagino Ward area. This location is also suitable for support ads coinciding with sports players' birthdays and anniversaries.
Cost Estimates (by Media Type)
| Media Type | Estimated Cost | Duration |
|---|---|---|
| Digital Signage (small to medium) | From 30,000 yen | 1 day to 1 week |
| Outdoor Vision (medium) | From 50,000 yen | From 1 week |
| Ad Truck | From 50,000 yen | Half a day to 1 day |
| Station Digital Signage (large) | From 100,000 yen | From 1 week |
Benefits of Placing a Support Ad in Sendai
- Simultaneous Reach to Fans in All Six Tohoku Prefectures: Access concentrated from Aomori, Iwate, Miyagi, Akita, Yamagata, and Fukushima prefectures. Directly connected to various cities by Shinkansen, functioning as a hub for reaching fans across the entire Tohoku region.
- Tourist Effect During Sendai Tanabata Festival Season: Held annually from August 6-8, attracting over 2 million tourists. Provides an opportunity to be seen by tourists from all over Japan.
- Less Competition Compared to Tokyo and Osaka: Fewer ad placements make it easier to secure available media slots. Also has a significant impact on local fan communities.
Application Process
- Determine Goal and Budget: Set display dates to coincide with birthdays, anniversaries, or live concert dates, and establish a budget cap.
- Select Display Location/Media: Choose a location by considering the movement of your target fans.
- Prepare Creative: Prepare designs (images/videos). Oshia-Ad also allows the use of design templates.
- Apply/Make Payment: Application can be completed online.
- Display/Report: Receive a photo report and share it on social media.
How to Place a Support Ad
It's smoother to proceed after first deciding on your objective, budget, and media type. Oshia-Ad also provides support for checking agency guidelines.
- Budget from 30,000 yen: Digital signage (for individuals, shortest 1 week)
- Around live venues: Ad truck (Sendai GIGS, Sendai PIT)
- Summer Tanabata season: Outdoor vision around Jozenji-dori and Kotodai Park
What is Oshia-Ad?
Oshia-Ad (https://app.oshi-ad.com) is a service that allows individuals to place ads such as digital signage for their favorite idols starting from approximately 30,000 yen.
- Individuals can apply
- Display in as little as 1 week
- Crowdfunding feature available: From 500 yen per share, with an industry-low commission fee of 10%
- Agency guideline confirmation support
If you are considering support ads in the Sendai area, please check the available media and dates on Oshia-Ad first. https://app.oshi-ad.com