How to Put Up a VIVIZ Fan Ad [2026 Edition]: Easy Application with OshiAd
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To all fans who want to give a cheering ad to VIVIZ
VIVIZ is a girl group formed by GFRIEND members Eunha, SinB, and Umji. Since their debut on February 9, 2022, they have been deeply loved by Japanese fans, and in 2025, they successfully held their world tour Japan concerts at Zepp Haneda and Zepp Namba.
"I want to do something for Eunha's birthday," "I want to express my feelings for SinB"—for fans with such desires, the culture of cheering ads has rapidly spread in recent years. This article explains the types, costs, and application methods for those who want to place a cheering ad for VIVIZ.
What is a cheering ad? A gift to your bias popularized by K-POP fans
A cheering ad is an advertisement placed by fans for their favorite artist, with the fans bearing the cost, in locations such as train stations, on city streets, or around concert venues. It originally became popular in Korea among K-POP fans as "Saengil Gwanggo (생일 광고: birthday advertisement)," and now in Japan, many fans use it to celebrate birthdays, debut anniversaries, and tours.
Types and costs of media that can be used for VIVIZ cheering ads
Digital signage (main and most recommended)
This medium plays videos and still images on large monitors in busy areas and commercial facilities. It has high visibility and catches the eye of many people along the main routes before and after live performances. It has a relatively short lead time and is easy for individuals to apply for. The estimated cost starts from around 30,000 yen, making it the first medium VIVIZ fans should consider.
Outdoor visions / Street visions
This involves placing advertisements on large outdoor monitors in major areas such as Shibuya, Shinjuku, and Umeda. It has a significant impact and can be expected to have a viral effect on social media.
Ad truck
This is a mobile advertisement where a truck with advertisements pasted on its body drives through urban areas. By driving it around live venues, it has a high appeal to fans gathered at the location.
Station posters
These are posted inside train stations. While they can be exposed in places where people stay for longer periods, application periods are often longer, and costs generally start from around 100,000 yen.
How to place a cheering ad
Step 1: Determine purpose and budget
Decide on the timing you want to celebrate, such as a birthday, debut anniversary, or live tour. For individuals, the budget can start from around 30,000 yen; if you gather funds with friends, you can aim for larger media.
Step 2: Choose media and display area
The media will vary depending on whether you want to place the ad near a live venue or in a busy area for greater impact. Also, confirm the display period (one day, several days, one week, etc.).
Step 3: Prepare creatives
Prepare images and videos in the size and format specified for each medium. It is crucial to check the agency's rules beforehand to ensure you do not infringe on artist rights or guidelines.
Step 4: Apply and make payment
Apply through a platform or media company. It is best to complete the procedure several weeks before your desired display date.
Step 5: Confirm display and share on social media
Once it's displayed, take photos at the location and share them on social media. Other VIVIZ fans might even visit the site.
What is Oshi-ad?
Oshi-ad is a platform that allows individuals to place advertisements such as digital signage for their bias, starting from approximately 30,000 yen. It is operated by Curio Inc.
- Individuals can place ads from about 30,000 yen: It offers prices that allow individual fans to apply directly, without relying on major agencies.
- Lead time of as short as about 1 week: It is characterized by short delivery times, making it easy to accommodate urgent celebrations.
- Crowdfunding function available: You can easily gather friends, as participation starts from 500 yen per share. The crowdfunding fee is 10%, which is the lowest in the industry.
Please plan for VIVIZ members' birthdays (Eunha: May 30, SinB: June 3, Umji: August 19) or the group's debut anniversary (February 9). First, check the media and estimated costs on the service website.
Summary: Turning your feelings for VIVIZ into a cheering ad
Cheering ads are one way for fans to make their love for their bias "visible." With Oshi-ad, which individuals can easily start, even those who felt it was "difficult" or "worried about the cost" can now try their first cheering ad. When you want to express your feelings for VIVIZ, please consider using Oshi-ad.