How to Post Fan Advertisements Around Yoyogi National Gymnasium (First Gymnasium) [2027 Edition]: Costs, Media, and Procedures
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National Yoyogi Gymnasium First Gymnasium Basic Information
The National Yoyogi Gymnasium First Gymnasium, designed by architect Kenzo Tange for the 1964 Tokyo Olympics, is a rare suspended roof-style gymnasium. Its unique form continues to captivate many. It is a prominent arena venue in Tokyo used for a wide range of genres, including K-POP and J-POP concerts, and sports competitions like basketball and gymnastics.
After seismic retrofitting work from 2017, operations resumed in November 2019. It is currently operating as usual.
| Item | Content |
|---|---|
| Official Name | YOYOGI NATIONAL GYMNASIUM First Gymnasium |
| Location | 2-1-1 Jinnan, Shibuya-ku, Tokyo |
| Capacity | Approx. 12,898 seats (total of stands and arena, may vary depending on configuration) |
| Nearest Station | Approx. 5-minute walk from JR Harajuku Station / Approx. 5-minute walk from Tokyo Metro Meiji-jingumae Station |
| Main Genres | K-POP, J-POP Concerts, Basketball, Gymnastics, etc. |
| Renovation Status | Seismic retrofitting completed from 2017-2019. Currently in normal operation. |
Main Advertising Media by Surrounding Area
Access to the National Yoyogi Gymnasium First Gymnasium primarily centers around Harajuku Station and Meiji-jingumae Station. Placing advertisements along routes frequented by fans heading to the venue can achieve high visibility. We've summarized the characteristics and media for each area.
Harajuku Area
Takeshita Street and the area around Harajuku Station see a lot of foot traffic from young people and K-POP fans, making it an excellent match for birthday ads.
- JR Harajuku Station Poster Ads
- Takeshita Street Station Front Vision (Outdoor large-format screen)
- CHANGE ViSiON Harajuku (Naked-eye 3D compatible, high SNS spread effect)
- Digital Signage (inside commercial facilities, along Meiji-dori)
Omotesando Area
Characterized by a sense of brand and sophisticated atmosphere. Ads can be placed along the route from the venue to Omotesando Station.
- Tokyo Metro Omotesando Station Digital Signage (MCV Omotesando)
- Omotesando Street Outdoor Vision
- Omotesando Premium Set (Station Poster Ads)
Shibuya Area
Shibuya Station is within walking distance of Yoyogi Gymnasium. Large-format screens around Shibuya Hachiko Exit and Center Gai are popular media among K-POP fans.
- Large outdoor screens around Shibuya Scramble Crossing
- Tokyo Metro/JR Shibuya Station Digital Signage
- Ad Truck (runs around Shibuya ~ Yoyogi Park)
Yoyogi Park / Jingumae Area
The area closest to the venue. Media deployment focused on points where fans gather before and after entering the venue is effective.
- Digital Signage around Yoyogi Park
- Ad Truck (runs around the venue, route passes in front of NHK Hall)
Estimated Advertising Media Costs
Costs vary depending on the medium, duration, and size. The following is a rough estimate. Oshi-Ad primarily handles digital signage that can be applied for individually starting from approximately 30,000 yen.
| Media Type | Estimated Cost | Estimated Display Period | Features |
|---|---|---|---|
| MainstayDigital Signage | Approx. ¥30,000~ | 1 week~ | Individual applications OK, shortest lead time 1 week |
| Outdoor Vision (Harajuku, Shibuya) | ¥250,000~ (7 days) | 1 week~ | High SNS spread effect, high visibility |
| Ad Truck | Inquire (1 day~) | 1 day~ | Runs around the venue, suitable for live concert days |
| Station Digital Signage (Tokyo Metro) | ¥2,500,000~ (7 days) | 7 days~ | Mass reach, high brand impact |
| Station Poster Ads (Harajuku, Omotesando Station) | ¥1,500,000~ (7 days) | 7 days~ | Review period required, early application necessary |
※Costs are estimates. Actual amounts vary depending on medium, timing, and size. Digital signage handled by Oshi-Ad starts from approximately 30,000 yen as a guideline.
Application Steps 1-5
Oshi-Ad has simplified the application process into 5 steps so individuals can proceed without confusion.
- STEP 1: Determine Objective and Target Organize the live schedule, venue, and artist you want to support. Knowing "who, when, and where you want it seen" makes media selection smoother.
- STEP 2: Choose Media and Area Select digital signage around the venue from Oshi-Ad's media list. You can narrow down and compare media in the Harajuku and Shibuya areas.
- STEP 3: Prepare Creative (Images/Videos) Sizes and formats can be checked within the service. Prepare banner images with your favorite artist's photos and messages. Dividing roles within a fan group can be efficient.
- STEP 4: Application & Payment Pay by credit card via Oshi-Ad (https://app.oshi-ad.com). Both individuals and corporations can apply. It's also possible to collect funds from multiple people in a crowdfunding format.
- STEP 5: Display & Report on SNS Once displayed, share photos and videos on SNS. This will spread the message to your favorite artist.
Use the Crowdfunding Feature to Create Ads with Friends
For those who feel "30,000 yen is a bit expensive for one person," there's an option to use Oshi-Ad's crowdfunding feature. By sharing the cost among fans, it's possible to place a larger advertisement in a more prominent location.
Key Points of the Crowdfunding Feature
- Can participate from 500 yen per share (easy to gather friends)
- 10% fee (lowest in the industry)
- Simply create a project page and share it with fellow fans
- Automatically proceeds to ad placement once the target amount is reached
- Announcing on fan group SNS can quickly gather funds
It is widely used for many cases, such as K-POP birthday ads and J-POP fan club volunteer projects.
What is Oshi-Ad?
Oshi-Ad is a platform that allows individuals to place digital signage and other advertisements for their favorite artists. What was once only possible for companies and entertainment agencies can now be realized by individual fans.
- Individuals can place ads from approximately 30,000 yen (no need to be a corporation or organization)
- Display can start in as little as 1 week (easy to respond to sudden live concert announcements)
- Crowdfunding feature: Share costs with fellow fans from 500 yen per share
- 10% fee (lowest in the industry) helps keep costs down
- Handles various media including digital signage, outdoor visions, and ad trucks
- Provides support for checking agency guidelines (ensuring consideration for artist activities)
- Complete online application and credit card payment for easy use
Frequently Asked Questions (FAQ)
Summary: Make Your Favorite Artist's Yoyogi Live Event Even More Exciting with Support Ads
The National Yoyogi Gymnasium First Gymnasium is a leading Tokyo venue that attracts a wide range of fans from K-POP to J-POP and sports. Surrounded by the three areas of Harajuku, Omotesando, and Shibuya, there are abundant options for delivering support ads.
Digital signage can be started from approximately 30,000 yen in as little as 1 week, so there's plenty of time even if you decide after the live concert dates are set. By using the crowdfunding feature, you can achieve larger advertisements while sharing costs with fellow fans.
Take the first step to show your love for your favorite artist with Oshi-Ad.
Try Placing a Support Ad with Oshi-Ad
Starts from approximately 30,000 yen, as little as 1 week, and individuals can apply.
First, check out the media and prices on our service page.