How to Place a Support Advertisement Near Zepp Haneda [2026 Edition]: Costs, Media, and Application Procedures
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For fans who want to display a support ad for their idol in conjunction with a live concert at Zepp Haneda. We will explain in detail what kind of support ads can be displayed around this venue, which is conveniently located about a 2-minute walk from Tenkubashi Station, including costs, media, and procedures.
What kind of venue is Zepp Haneda?
Zepp Haneda (TOKYO) is a music-exclusive hall located within HANEDA INNOVATION CITY ZONE H (also known as HICity) at 1-1-4 Haneda Airport, Ota-ku, Tokyo. It opened in November 2020 and is known as the flagship hall among the Zepp series, boasting the largest scale.
Basic Information
| Official Name | Zepp Haneda (TOKYO) |
|---|---|
| Location | 1-1-4 Haneda Airport, Ota-ku, Tokyo, HANEDA INNOVATION CITY ZONE H |
| Nearest Station | Tenkubashi Station (Tokyo Monorail, Keikyu Airport Line) approx. 2-minute walk |
| Capacity | Standing approx. 2,925 people / Seating approx. 1,207 people |
| Opened | November 2020 |
Tenkubashi Station is served by both the Tokyo Monorail and the Keikyu Airport Line, making access convenient from Haneda Airport, as well as from Shinagawa, Kamata, and Yokohama. HICity also has restaurants and a footbath sky deck, providing a comfortable environment for before and after live events.
Significance of displaying support ads in the Zepp Haneda area
Zepp Haneda has a maximum capacity of approximately 2,900 people. On the day of a live concert, many fans head from Tenkubashi Station towards HICity. By displaying support ads along this route, they can catch the eyes of many fans and lead to viral spread on social media.
Additionally, one characteristic of Zepp Haneda, located in an area directly connected to Haneda Airport, is that many fans travel from regional areas and overseas. Support ads seen by these fans around the live venue are often posted on social media as special souvenirs, and a secondary viral effect can be expected.
Types of support ads and approximate costs
The main types of support ads that can be displayed around Zepp Haneda and their approximate costs are as follows:
| Media Type | Display Location | Approximate Cost | Features |
|---|---|---|---|
| Digital Signage | Around Tenkubashi Station, within HICity facilities, etc. | From approx. 30,000 yen | Main media with short lead time, easy for individuals to apply |
| Ad Truck | Circulates around Tenkubashi Station to the venue | Consultation required | Runs around the venue on the day of the live concert. Easily catches fans' attention |
| Outdoor Vision | Outdoor monitors in Haneda Airport / Tenkubashi area | Consultation required | Highly visible with large monitors. Can appeal to travelers from afar |
| Wrapping Advertisement | Keikyu / Monorail trains, etc. | Consultation required | Seen by many fans while traveling to the venue |
Costs vary greatly depending on the scale of the live concert, display period, and area. Digital signage is relatively easy for individuals to place, starting from approximately 30,000 yen. By using a crowdfunding format where multiple people share the cost, even larger-scale support ads can be realized.
How to place a support ad
Even if it's your first time placing a support ad, it's not difficult if you follow these steps. Please refer to the following 5 steps.
Step 1: Determine the objective and budget
First, clarify your objective, whether it's to inform fans on the day of the live concert or to make it a commemorative birthday present for your idol. The budget will vary significantly depending on whether you're paying alone or splitting it with fellow fans. Digital signage starts from approximately 30,000 yen, and with crowdfunding, participation from as little as 500 yen per share is possible.
Step 2: Choose the display location and media
If you're aligning with a Zepp Haneda live concert, digital signage around Tenkubashi Station or ad trucks are effective. Displaying during peak times on the day of the live concert will catch the eyes of more fans. Some media offer display periods starting from a single day.
Step 3: Prepare the creative (design)
Create a visual that incorporates your idol's photos, comments, hashtags, etc. Some services provide templates, so you can handle it even without design experience. Don't forget to check the agency's guidelines for usable materials.
Step 4: Apply
Fill in the required information on the service's application form, upload your creative, and apply. Oshi-Ad can arrange display in as little as one week, making it easy for last-minute live concert announcements.
Step 5: Confirm display and share on social media
On the day of display, confirm it at the actual location and post photos and videos on social media. Using hashtags such as "#ZeppHaneda" and "#OenKoukoku" (support ad) will help reach fans of the same artist.
Support ad utilization unique to the Haneda area
The HICity/Tenkubashi area where Zepp Haneda is located has advantageous characteristics for displaying support ads.
Reach fans traveling from afar
As it's adjacent to Haneda Airport, fans traveling from regional areas and overseas pass through Tenkubashi Station and the area around HICity. Many fans visit not only on the day of the live concert but also the day before or stay overnight, so setting the display period to 2-3 days can reach these travelers.
Appeal to Monorail/Keikyu passengers
Fans heading to Tenkubashi Station via the Tokyo Monorail or Keikyu Airport Line naturally see advertisements inside the trains and at the stations. Wrapping advertisements and digital signage at stations are effective media to reach all fans heading to the venue.
Display within HICity facilities
HICity also has a concentration of restaurants and cafes, making it an area where many fans stop before and after live events. Displaying on in-facility signage provides an opportunity to appeal to all fans staying around the live venue.
What is Oshi-Ad?
Oshi-Ad is a service that allows individuals to place support ads, such as on digital signage, for their idols starting from approximately 30,000 yen. Operated by Curio Co., Ltd., it is a platform that connects fans who want to place support ads with advertising media.
Three features of Oshi-Ad
Can be placed by individuals starting from approx. 30,000 yen
Many people have an image of support ads as being "expensive" or "for corporations," but with Oshi-Ad, digital signage can be placed from approximately 30,000 yen. This price range makes it feasible for individuals to start without excessive burden.
Display in as little as 1 week
It supports display in as little as one week from application. This means it can be arranged even if you decide close to the live concert, allowing you to move on a timeline that matches your Zepp Haneda live event.
Collaborate with friends using the crowdfunding feature
Oshi-Ad has a crowdfunding feature that allows fans to pool funds. Participation is possible from 500 yen per share, and the commission fee is 10%, which is one of the lowest in the industry. Even large-scale support ads that would be difficult for an individual can be realized by cooperating with fellow fans.
Support for confirming agency guidelines available
For some artists, agencies may have specific guidelines regarding support ads. Oshi-Ad also provides support for confirming these guidelines, so even first-timers can proceed with confidence.
If you are considering a support ad for a live concert at Zepp Haneda, please check Oshi-Ad for media and areas.