How to Place K-Pop Fan Ads Around Zepp Sendai [2026 Edition]: Costs, Media, and Application Procedures
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For those who want to place a cheering ad for a Zepp Sendai concert
A concert at Zepp Sendai has been decided! You want to place a cheering ad for your idol in Sendai—this is for you. With Oshi-Ad, you can place a cheering ad on digital signage or ad trucks in Sendai city for as little as 30,000 yen and in as little as 1 week. This article summarizes the places where you can place cheering ads around Zepp Sendai, estimated costs, and how to apply.
Zepp Sendai Basic Information
| Item | Content |
|---|---|
| Venue Name | Zepp Sendai |
| Location | 4-chome, Kashiwagi, Miyagino-ku, Sendai-shi, Miyagi |
| Nearest Station | Kashiwagi Station, Sendai Subway Tozai Line (within walking distance) |
| Capacity | Approx. 2,000-2,500 people (standing) |
| Main Genres Used | K-POP concerts, indie, medium-sized idol concerts, etc. |
| Surrounding Area | Sendai Station, Kokubuncho, Ichibancho, Chris Road Shopping Street |
Zepp Sendai is an important venue that supports Sendai City's medium-sized live music scene. It hosts a wide range of concerts, from K-POP to domestic indie, and is a valuable spot for fans in Tohoku to see their idols up close.
Places to place cheering ads around Zepp Sendai (4 areas)
We will introduce spots for placing cheering ads, focusing on areas that concert-touring fans will definitely pass through in Sendai City. It is effective to place ads not only in the Kashiwagi area near the venue but also in areas with heavy foot traffic such as Sendai Station and Kokubuncho.
1. Digital Signage around Sendai Station
Sendai Station, the largest terminal station in Tohoku, is a gateway that concert-touring fans will always pass through. Large digital signage at the east and west exits of the station and digital panels inside the station naturally attract the attention of people transferring or waiting. Since they are also seen on the way back from Sendai to various parts of the country, they are characterized by a high spread effect.
2. Digital Signage in Kokubuncho and Ichibancho Areas
Kokubuncho, Sendai's premier entertainment district, and Ichibancho, lined with fashion buildings. There is a large flow of young people aged 10-30, and this area attracts people who are familiar with K-POP and idol activities. By placing ads on street-level signage and commercial building wall visions, you can create a city-wide buzz before and after the concert.
3. Chris Road Shopping Street and Ichibancho Pedestrian Deck
The Chris Road Shopping Street, which extends from Sendai Station towards Kokubuncho, is a covered arcade that sees many pedestrians regardless of the weather. Placing ads on illuminated signs and digital panels within the shopping street naturally catches the eyes of fans on "pilgrimages" or sightseeing in Sendai the day before the concert.
4. Ad Trucks in Sendai City (Jozendai-dori and Aoba-dori routes)
Ad trucks circulating on Jozendai-dori and Aoba-dori are mobile advertisements that travel widely throughout Sendai City. If you set a route that circulates around the venue, Sendai Station, and the central commercial district on the day of the concert, you can appeal to all passing fans. This is recommended for those who want to create a sense of unity that "their idol has a concert in this city."
Estimated Costs (by Media Type)
The cost of cheering ads varies depending on the type of media, display period, and number of displays. Below are estimated reference costs for the area around Zepp Sendai.
| Media Type | Estimated Display Period | Estimated Cost | Features |
|---|---|---|---|
| Digital Signage (around Sendai Station) | 3-7 days | 30,000 - 100,000 yen | Shortest lead time, main media that individuals can easily apply for |
| Digital Signage (Kokubuncho, Ichibancho) | 3-7 days | 30,000 - 80,000 yen | Reach young people, exposure in commercial areas |
| Commercial Facility Vision (large outdoor) | 1 week ~ | 50,000 - 200,000 yen | Prominent large-scale video, visible from afar |
| Ad Truck (city circulation) | 1 day ~ | 100,000 - 300,000 yen | Appeals to a wide area while moving, effective on concert day |
| Festival Banners / Venue Displays | Event day | 30,000 yen ~ | Directly reaches venue attendees, directly linked to fan experience |
By utilizing crowdfunding with multiple fans, you can achieve advertising on large media while reducing the burden per person. Oshi-Ad's crowdfunding function allows participation from 500 yen per unit, and the fee is a low 10%, which is one of the lowest in the industry.
How to place a cheering ad: Application steps
To ensure that even first-time cheering ad placers don't get lost, we will explain the application process using Oshi-Ad in a step-by-step format.
STEP 1: Determine your purpose and budget
First, decide "which concert you want to match the ad to" and "how much your budget is." If you're placing an ad individually, it starts from 30,000 yen; if multiple fans are starting a crowdfunding campaign, you can aim for larger media depending on the number of participants. It's effective to schedule the ad to be displayed for 3-7 days before and after the concert day.
STEP 2: Choose your media
Check the media available for display in the Sendai area from the Oshi-Ad service page. If you "want more people to see it," digital signage around Sendai Station is recommended. If you "want to build excitement on the day of your idol's concert," ad trucks or festival banners are recommended. If you're unsure, starting with digital signage is easy to handle in terms of both cost and lead time.
STEP 3: Prepare the creative (design)
If you use photos or illustrations of your idol, please check the copyright and agency guidelines in advance. Oshi-Ad also provides support for checking agency guidelines. A design with photos taken with a smartphone + text is sufficient to convey your message.
STEP 4: Place your order using the application form
Select your desired media from the Oshi-Ad service page, enter the display period and creative data, and apply. All procedures are completed online. A corporate account is not required, and you can apply under your individual name.
STEP 5: Display and share on SNS
Take photos at the location during the display period and share them on social media. Posting with the hashtag "#OshiAd" makes it easier for fans to connect with each other. Other fans who have come to Sendai for the concert may accidentally discover it, which is one of the unique delights of cheering ads.
How to launch a crowdfunding campaign with multiple people
You don't have to pay for the entire cheering ad yourself. With Oshi-Ad's crowdfunding feature, fans can share the cost and realize advertising on large media.
- Participation possible from 500 yen per unit (minimum support amount)
- Crowdfunding fee is 10% (one of the lowest in the industry)
- Even if the target amount is not reached, we can discuss media that can be displayed with the collected funds.
- Share your crowdfunding page on social media to involve the entire fan community.
"I want to celebrate with fans who are traveling to Sendai for the concert," "I want to get all the fans in Tohoku excited." You can turn such feelings into reality through crowdfunding.
What is Oshi-Ad?
Oshi-Ad is a service that allows individuals to place advertisements such as digital signage for their idols from about 30,000 yen. It is operated by Curio Inc. and supports media nationwide, including Sendai.
- Supports applications from individuals (no corporate account required)
- Can be displayed in as little as 1 week (strength of short lead time)
- Crowdfunding feature: participate from 500 yen per unit, 10% fee
- Support for checking agency guidelines available
- Supports various media such as digital signage, ad trucks, and festival banners
If you are considering cheering ads for a concert in Sendai, please check the available media on the service page first.
Frequently Asked Questions (FAQ)
Q1. Can I apply even if I don't live in Sendai?
Yes, you can apply from anywhere in the country. All Oshi-Ad applications are completed online, so on-site verification in Sendai is not required. Many fans traveling long distances for concerts also use this service.
Q2. I'd like to see specific media around Zepp Sendai.
You can filter by the Sendai area on the Oshi-Ad service page (https://app.oshi-ad.com). We regularly update the list of currently displayed and planned media, so please check the service page for the latest information.
Q3. How long does it take from application to display?
It varies depending on the media, but for digital signage, it is possible to display in as little as 1 week. Once the concert schedule is decided, please consult us as early as possible. We recommend allowing ample time in your schedule for creative data review and submission.
Q4. Is it okay to use a design with my idol's photos?
Depending on the artist and their agency, guidelines for fan cheering ads may be in place. Oshi-Ad provides support for checking agency guidelines before applying, so if you're worried whether "my idol is okay," please consult us first.
Q5. What happens if the crowdfunding target amount is not reached?
We will propose media that can be published based on the amount collected. Even if the full amount is not collected, we will work with you to find a way to realize your cheering ad within the collected support funds. Please refer to the service page guide for tips on setting goals and gathering support.
Summary: Let's make Zepp Sendai concerts even more exciting with cheering ads!
If you're placing a cheering ad around Zepp Sendai, the main options are digital signage around Sendai Station, the Kokubuncho area, Chris Road Shopping Street, and city ad trucks. Costs range from 30,000 yen depending on the media, and using crowdfunding with multiple fans can enable placement on larger media.
Your idol sings in Sendai, and the voices of fans spread throughout the city—that's the special experience that cheering ads can create. Once the concert dates are decided, starting as early as possible is the key to success.
Check media for display and make inquiries from the Oshi-Ad service page. Check https://app.oshi-ad.com 👇