How to Place Fan Advertisements Around Zepp Yokohama: 2026 Guide to Costs, Media, and Application Procedures
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"Cheering Ads" are a popular way to support your favorite artist at Zepp Yokohama
If your favorite artist has a live show scheduled at KT Zepp Yokohama, why not express your love for them? With Oshi-ad, you can place a "cheering ad" on digital signage and outdoor screens in the Yokohama area for as little as 30,000 yen, with a minimum lead time of one week. Even individuals can apply, and with the crowdfunding feature, fans can collectively contribute from 500 yen per share.
This article compiles all the information you need, including locations near Zepp Yokohama where you can place cheering ads, estimated costs, and application procedures. If you want to surprise your favorite artist on the day of the live show or are a fan placing a cheering ad for the first time, this guide is for you.
KT Zepp Yokohama Basic Information
| Item | Content |
|---|---|
| Official Name | KT Zepp Yokohama |
| Location | 4-3-6 Minatomirai, Nishi-ku, Yokohama-shi, Kanagawa |
| Capacity | Approx. 2,700 people (standing) |
| Nearest Stations (on foot) | Shin-Takashima Station on the Minatomirai Line (approx. 2 min) / Minatomirai Station (approx. 10 min) |
| Other Access | JR / Municipal Subway Sakuragicho Station (approx. 15 min) / JR Yokohama Station (approx. 10-15 min) |
| Main Uses | K-POP concerts, medium-scale concerts, various music events |
Due to its convenient location directly connected to Shin-Takashima Station, it is frequently used as a venue for K-POP artists' Yokohama performances. The Minatomirai area is concentrated with large commercial facilities such as Landmark Tower and Queen's Square, making it an area with very high potential for advertising exposure.
Locations near Zepp Yokohama where you can place cheering ads
The appeal of "cheering ads" that support your favorite artist outside the venue is that they reach not only fans attending the show but also many people walking through the city. There are several prominent advertising spots around Zepp Yokohama.
1. Digital Signage at Shin-Takashima Station and Minatomirai Station
The nearest stations, Shin-Takashima Station and Minatomirai Station, are major stations on the Minatomirai Line. Minatomirai Station has vertical digital signage called "MM Vision," which can directly appeal to fans passing through the ticket gates. It is effective to set the display period according to the live show schedule.
2. Outdoor Vision Screens around Yokohama Landmark Tower
Yokohama Landmark Tower, within walking distance from Zepp Yokohama, is the largest crowd-pulling spot in the Minatomirai area. The outdoor vision screens in the surrounding area are in a high-traffic zone where tourists, local residents, and live attendees mix, offering high visibility for advertisements and popular with fans as a spot for SNS posts.
3. Signage and Large Vision Screens around Yokohama Station
Yokohama Station, 10-15 minutes from Zepp Yokohama, is the area with the highest number of passengers in Kanagawa Prefecture. As a terminal where JR, private railways, and subways converge, many fans pass through before and after live shows. There are multiple advertising media, ranging from signage to large vision screens, allowing you to choose according to your budget.
4. Queens Square and Cosmo World Area
Queens Square, adjacent to Landmark Tower, and the area around "Cosmo Clock 21," the symbol of Minatomirai, are popular areas where fans gather after live shows. By placing cheering ads there, fans returning from the live show will naturally take photos and post them on social media.
5. Ad Trucks (touring Yokohama city)
Displaying your favorite artist's visuals on an ad truck circulating Yokohama city on the day of the live show is also a popular method. By running on a route that tours the Zepp Yokohama area, Yokohama Station, and Minatomirai, it can efficiently cover areas where fans gather before and after live shows. Since it delivers advertisements while moving, it is also effective for SNS扩散 (social media spread).
Estimated Costs (by Media Type)
The cost of cheering ads varies depending on the type of media and the display period. The following are reference prices for representative media handled by Oshi-ad.
| Media Type | Example Location | Reference Price (incl. tax) | Estimated Display Period |
|---|---|---|---|
| Digital Signage | Minatomirai Station / Shin-Takashima Station Area | From approx. 30,000 yen | From 1 week |
| Outdoor Vision Screen | Yokohama Landmark Tower Area | From approx. 50,000 yen | From 1 week |
| Ad Truck | Yokohama City Tour (Minatomirai - Yokohama Station) | From approx. 80,000 yen | From 1 day |
| Station Poster | Yokohama Station / Sakuragicho Station Area | From approx. 100,000 yen | From 1 week |
| Wrapping Advertisement | Yokohama City Buses / Trains | From approx. 150,000 yen | From 1 month |
Prices vary depending on the media, timing, and display period. Please check the Oshi-ad media list page for details. The crowdfunding feature allows multiple people to share the cost, making it easier to challenge larger media placements.
How to Place a Cheering Ad: Steps 1-5
Don't worry if you think "cheering ads seem difficult." With Oshi-ad, even individuals can easily apply in the following five steps.
STEP 1: Determine your goal and budget
First, decide "when, where, and for what purpose you want to place the ad." If you're coordinating with a Zepp Yokohama live show, we recommend placing the ad 1-2 weeks before the performance date. Your budget will vary depending on whether you're "placing it alone" or "with fellow fans via crowdfunding." For individuals, it starts from 30,000 yen, and with crowdfunding, all fans can share the cost.
STEP 2: Select the media (advertising location)
Access the Oshi-ad website (https://app.oshi-ad.com) and select your desired spot from the list of media in the Yokohama/Minatomirai area. You can check photos, access information, and specifications of the display locations, allowing you to visualize your ad concretely.
STEP 3: Prepare creative (design)
Prepare the images and text to be used for your cheering ad. Please ensure the materials comply with the agency's guidelines. Oshi-ad also provides support for checking agency guidelines, so if you're "still unsure after reading the guidelines," feel free to consult us.
STEP 4: Apply (or start a crowdfunding campaign)
If you're placing it individually, proceed directly to the application. If you want to place it with fellow fans, create a project using the "crowdfunding feature." Crowdfunding allows participation from 500 yen per share, making it easy for many fans to contribute without overextending themselves. The commission fee is 10% (one of the lowest in the industry).
STEP 5: Display and share to generate excitement
On the day of display, take photos and videos at the location and share them on social media. If more fans tag the cheering ad in their posts, it can lead to a buzz on social media. We also provide proof of display certificates.
Collaborate with fellow fans on a cheering ad through crowdfunding
If you're concerned about costs when acting alone or want to place a larger advertisement, Oshi-ad's crowdfunding feature is highly recommended.
- You can participate with a contribution as low as 500 yen per share.
- Set a target amount, launch your project, and spread the word among fellow fans.
- With a commission fee of 10% (one of the lowest in the industry), the funds you raise can be directly used for advertising costs.
- If the target is not met, all contributions will be refunded to supporters.
For venues the size of Zepp Yokohama, there are actually fan groups that have successfully carried out large-scale projects combining ad trucks (touring Yokohama city) and multiple digital signages through crowdfunding. Starting the crowdfunding campaign a few weeks before the live show provides ample time for promotion and makes it easier to gather support.
What is Oshi-ad?
Oshi-ad is a cheering ad platform for fans supporting their favorite artists. Its biggest feature is that individuals can place ads like digital signage for their favorite artist for as little as 30,000 yen.
- Even individuals can apply: No corporate contract needed. You can apply immediately after registering an account.
- Displayed in as little as 1 week: Short lead time, can accommodate last-minute live shows.
- Built-in crowdfunding feature: Multiple fans can participate from 500 yen per share, enabling larger advertisements.
- Support for checking agency guidelines: We assist in confirming compliance with artist agency guidelines.
- 10% commission fee: Crowdfunding commission is one of the lowest in the industry. Maximize the use of collected support.
Unlike Cheering Ad (primarily for station advertising), Oshi-ad specializes in digital signage, short lead times, and individual applications. If you think "station posters seem difficult" or "want to try it more casually," Oshi-ad is perfect for you.
Frequently Asked Questions (FAQ)
Q1. Can individuals place cheering ads?
Yes, you can. Oshi-ad is designed primarily for individual fans. No corporate contract is required, and you can apply immediately after registering an account.
Q2. Can I place it in time for the live show?
Some media can be displayed in as little as one week. However, popular media may be booked in advance, so we recommend securing your media as soon as the live show schedule is confirmed.
Q3. Do I need to prepare the design and creative myself?
Generally, you will need to prepare them yourself. The specifications (size, format) for each media are listed on the application page. Please consult us regarding artist agency guidelines, as we provide support for checking them.
Q4. What happens if the crowdfunding goal is not met?
If the target amount is not reached, all contributions will be refunded to the supporters. Please feel free to launch your project.
Q5. Can I place ads in areas other than Zepp Yokohama simultaneously?
Yes, it is possible. For example, you can combine multiple media, such as "an ad truck touring Yokohama city on the day of the live show, and digital signage at Minatomirai Station starting the week before." More fan groups are now collectively placing ads across multiple media through crowdfunding.
Summary: Make your Zepp Yokohama live show even more exciting with cheering ads
KT Zepp Yokohama is a venue surrounded by three strong advertising areas: Minatomirai, Shin-Takashima Station, and Yokohama Station. There are diverse advertising options available, from digital signage to ad trucks, to suit every fan's budget.
With Oshi-ad, even individuals can place cheering ads for as little as 30,000 yen, with a minimum lead time of one week. Starting a crowdfunding campaign with fellow fans before the live show is also a new way to enjoy your fan activities.
Start by checking out the media list.
Check out Oshi-ad now👇
https://app.oshi-ad.com